Senior Bridge Marketing
“Bridging the gap between senior living communities and the families they serve — one post at a time.”
About us
Our Story
Putting a loved one in assisted living is never easy, making continual connection even harder. Senior Bridge Marketing began after seeing our own family members transition to assisted care. With limited updates and few ways to stay involved, it was easy to feel distant and worrisome. That is why we help senior care communities use social media and digital tools to keep families informed, connected, and reassured, every step of the way.
How is this achieved?
We do this by providing weekly social media updates, monthly newsletters, and email communication, ensuring that families stay informed and connected throughout the transition.
Meanwhile, providing a visual marketing platform to perspective clients in the greater community.
Digital Connection Strategies
Monthly Newsletters
These are crafted to provide families and residence with timely updates, important news, and engaging stories about the community. It keeps families connected by highlighting resident activities, facility announcements, and upcoming events, fostering transparency and ongoing involvement in their loved ones’ care experience. This is the foundational service of what we provide.
Social Media Management
Occasional announcements, photos, and events of current happenings on the various social media outlets to keep families informed. This also serves as a marketing platform for families in your area considering assisted living for loved ones and makes much of an enriched life within the facility.
(See our assisted living Instagram page, @ sunny_meadows_assisted_living, for sample post)
Email Marketing
Our bi-weekly emails would not only foster trust and transparency with current families but can also serve as a consistent touchpoint for prospective residents and their families exploring care options who have opted into your email list. Designed with clear communication our email marketing creates a bridge between the heart of your facility and their loved ones through an additional avenue.